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Redefining the Future of Accounting Firm Growth

June 19, 2025
Janel Sykora

Arrive and Cajabra: Announce Their Agreement to Deliver the First Operations + Growth Platform Designed for Modern Accounting Firms

Big news: Arrive and Cajabra are proud to announce their agreement to bring the accounting industry’s first Firm Operating and Growth Platform.

Arrive has solved the industry wide issue for accounting firms.  Recently awarded the “Best Accounting Firm Platform of 2025”  they have successfully done what no one in the accounting industry thought was possible..

Cajabra isn’t just a CRM — it’s the growth engine behind the firms redefining what’s possible in accounting. And now, it’s being embedded into the future of firm infrastructure.

Together, we’re about to eliminate one of the biggest pain points holding firms back from sustainable growth. The same platform that’s solving capacity and productivity bottlenecks will now help firms capture, nurture, and close more of the right clients — all without adding more chaos to their tech stack.

With this agreement, Arrive will be the first firm OS in the accounting profession to feature a fully integrated, full-featured marketing engine.

Arrive will leverage the Cajabra CRM as a core foundation of its roadmap and deploy their development resources to provide specific feature enhancement into their award winning software.  This agreement will expedite their marketing and growth initiatives while effectively removing another fragmented piece of the accounting infrastructure. 

This is the beginning of something big.

The Root of the Problem: You Have a Capacity Issue.

We talk to firms every week that are eager to grow — but overwhelmed.

“We have more business than we know what to do with, but it’s not necessarily the business we want. We want more higher paying advisory clients, but we don’t have the time to market let alone bring them on board.” 

“We have so many leads we are not following up with, because we don’t have the bandwidth to put processes in place to follow up with them.”

“We know we need marketing... but who’s got the time?”

We get it. Because we’ve seen it firsthand.

Growth doesn’t stall because you lack leads, it stalls because you lack bandwidth.

That’s where Arrive changes the game.

Arrive Solves Capacity. Cajabra Fuels Growth.

Arrive is a next-generation accounting firm operating system that replaces over 50 disconnected tools, automates manual work, and gives your team back their time.

Accounting firms using Arrive are already:

  • 10Xing their productivity
  • Running at profit margins as high as 80%
  • Creating new capacity to grow — without burning out their teams

And that’s exactly where marketing comes in.

As capacity opens up, Cajabra becomes the marketing engine that fuels strategic growth — helping firms:

  • Differentiate their brand in a crowded market
  • Capture and nurture high-value leads
  • Convert interest into engagements — especially for higher-ticket advisory services

This is more than CRM.  It’s firm growth, on purpose.

Coming Soon: Full Integration Inside the Arrive Platform

Our agreement with Arrive sets the stage for something the profession has never seen before: A unified platform that connects your operations, your people, and your growth.

Once fully integrated, firms will:

  • Trigger marketing and nurture flows from within their operating system
  • Automate follow-up, proposals, onboarding, and check-ins
  • Track the entire client journey from lead to loyal fan — all from one login.

One system. One login. No chaos.

That’s not just efficiency — that’s how you scale profitably with confidence.

What This Means for the Profession

The firms that will win in the next era are the ones that get this right:

  • They solve capacity before it breaks their people.
  • They implement marketing systems before they desperately need leads.
  • They connect operations and growth instead of managing them in silos.

With this agreement, firms will finally have both the room to grow and the engine to make it happen.

Want to Be One of the First to See It?

This is your invitation to see what the future looks like:

Visit us in Booth #34 at Scaling New Heights June 22-25 - or- 👇

🔗 Explore Cajabra CRM 

🔗 Tour the Arrive Platform

We’re building something the profession has never had:

A fully connected operating and growth system — built by people who’ve lived your pain and are ready to change it.

The future isn’t about working harder. It’s about working smarter — and growing sustainably.

Arrive gives you the space. Cajabra fuels your growth.

Together, we’re helping firms finally scale — and thrive.

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